Nick Mercurio is the Communications Coordinator for Asset Performance Networks, based out of the company’s office in Bethesda, MD. In this role, Nick oversees communications for AP-Networks, AP-Canada, and AP-Networks Asia Pacific. He is tasked with protecting and promoting the company’s brand across the globe.
Nick takes an active role in developing the content that AP-Networks provides to clients, prospective clients, conferences, and industry publications. Since joining AP-Networks, he has overseen a company-wide rebranding effort that encompassed the company websites, corporate identity content, and all print and digital materials. Nick is also tasked with streamlining internal communications. He developed and actively maintains a corporate library of marketing materials, proposals, and reports for a global consulting staff spread across four countries and five offices. His responsibilities also include content development for the Turnaround Industry Network Conference (TINC) series.
Prior to joining AP-Networks, Nick managed the social media presence of more than 40 manufacturing companies, helping to position his clients as industry thought leaders in their respective fields. In this role, he researched industry news and market trends, interviewed industry experts, and communicated complex, technical topics to non-technical audiences. In addition to crafting content himself, Nick managed a freelance writing staff. To support these efforts, he developed an organizational structure to manage client deliverables and freelancer assignments.
Nick holds a bachelor’s degree in English from the University of Maryland, College Park.